For over 20 years, The Fitness Firm has been a place of inspiration and health for our active Burlington community. We are dedicated to the total wellness of our members. Our team is committed to providing a friendly, supportive environment that encourages each member to feel comfortable in achieving his or her personal goals.
We educate and motivate. This is what sets The Fitness Firm apart from other clubs. We get to know each member and make it our mandate to welcome, support, and believe in you!
Our expert trainers are actively involved in the advancement of The Fitness Firm; from new services and programs to club renovations. We have a range of trainers for each fitness level - allowing you to train with guidance and independence with a customized workout program.
Meet Your Trainers and Health Professionals
Kerri Sherk
Co-Owner, Dietitian,
Yoga Instructor, Fitness Instructor
Kerri has been bringing her experience as a Registered Dietitian to the Fitness Firm since 1998. Her practice focuses on weight management through customizable, affordable meal plans and ongoing nutrition counseling and support. Kerri has assisted hundreds of people in finding their natural healthy weight through the delivery of customized programs which meet the needs and goals of her clients.
Nicole Fazio
Member Service Representative Manager, Personal Trainer, Fitness Instructor
(Strength & Stability)
Nicole is a graduate of the Health, Wellness, and Fitness program at Mohawk College and a Certified Personal Trainer. Her own personal health and fitness journey has inspired her to help others to do the same. Immersing herself in a new lifestyle has demonstrated the importance of taking care of our bodies and the physical and mental health benefits it has to offer.
Nicole loves to work with people looking to jumpstart their healthy lifestyles to help them become the best versions of themselves. Nicole prefers to include both circuit training and weight training into clients programs, as she appreciates the benefits of both methods of training.
Ariana Blake-Parsons
Member Service Representative, Personal Trainer, Fitness Instructor
Ariana is in her fourth year as an Honours Kinesiology student at McMaster University, where she studies human anatomy and physiological systems in great detail. She grew up as a competitive dancer and was introduced to the gym at a very young age through helping with and attending her mother’s fitness classes. She was inspired to help others reach their health and fitness goals by her mother and the various practitioners Ariana saw herself when growing up in the dance industry.
Ariana has experience working with older adults and athletes through positions as a Physiotherapy and Occupational Therapy Assistant.
Ariana provides an amicable approach to training sessions. She promotes the positive impact fitness has on well-being and overall quality of life. She dedicates time at the end of training sessions to take her clients through personalized stretches, allowing them to head into daily activities with more functional strength and flexibility.
Siobhan Sheridan
Personal Trainer, Fitness Instructor
(Body Bar, Cycle, Muscle Mix)
Kristina Calder
Phd, MSc, BKin, CPT
Health Coach
Holding a Kinesiology degree, an MSc in Biomechanics, a PhD in Neuromuscular Physiology and certifications in Health Coaching, Functional Nutrition and personal Training; Kristina brings a vast expertise in all things health and fitness 💪
Kristina’s passion lies in middle age women enduring peri and post menopause.
Kerri and Kristina have been collaborating to develop and implement a new addition to our Fitness Blueprint product and service.
Max Bailey
Personal Trainer
Max is a current student who is enrolled in Massage Therapy at Mohawk College. After graduating from CanFitPro in high-school as a PT specialist, he attended Brock University for two years before deciding it wasn't for him. After some time Max has come back to the fitness field and is ready to apply his anatomy and physiology knowledge to help each client with their individual fitness goals.
Max has a big passion for sports and athletics and was a baseball player for 12 years and a swimmer for 10. He enjoys helping others and is always looking for to help people in fitness, be it elderly, athletics, weight loss, or just generalized health benefits from resistance training and calisthenics.
Faith Minion
Personal Trainer, Fitness Instructor
Faith has recently made a professional pivot from a full-time public school teacher to a personal trainer. She is a Canfitpro Certified Personal Trainer Specialist and has been working as a group fitness coach and personal trainer for the past two years. Participating in a photoshoot for her 40th birthday kickstarted her long-time goal of participating in competitive body-building. After turning 40, she entered into the world of natural competitive body-building as a Canadian Physique Alliance Bikini Athlete. To date, she has placed top 5 within the Masters (35+) category in every competition, including at the National level. She continues to participate in fitness photoshoots and is often preparing for an upcoming competition. Faith has learned that fitness is far more than working out and lifting weights. Sleep, nutrition, stress management, and staying well-hydrated are key components to living a healthy lifestyle.
Sunny Ho
Osteopathic Manual Practitioner
Joe Medeiros
Personal Trainer
Sunny is an Osteopathic Manual Practitioner with a passion for holistic healthcare. With four years of training at the Canadian Academy of Osteopathy (CAO), he brings a wealth of knowledge and expertise to his practice.
Sunny believes in the importance of patient education to allow patients to be more in tune with their bodies to prevent future impairment. He is excited to use his skills to help others in the journey towards improved health.
Sunny is equipped with an extensive educational background in biomechanics, along with human anatomy & physiology.
In addition to his osteopathic skills, Sunny embodies a commitment to fitness and health. He sees fitness not just as a regimen but a component of holistic well-being. Sunny also enjoys playing recreation tennis, badminton and volleyball.
I am deeply passionate about helping people get fit and staying motivated on their fitness journey. I like to help develop simple and effective training routines for busy clients.
I have achieved certifications with the Canadian Management Training Center through my business venture in leadership and management. Many of the courses have helped me through my personal life and fitness journey.
Certified Personal Trainer, Black belt in Self defense (Military System), experienced in Kickboxing/MMA and Competed in Power lifting.
With over 25 years of fitness, personal training and passing on my experiences. I have been able to help many people along the way.
The key is to be consistent (being active and healthy eating)
no matter the age.